Brief: Seasonal campaign for Hunter Boots focused on the September moment of returning to the city from August and summer holidays.
Role: Concept & Art Direction
Photography by Reto Schmidt
Role: Concept & Art Direction
Photography by Reto Schmidt
Art Direction: Inspired by the hyper real world of abstract photographers using cinematic lighting within out doors locations we created the multi model images of our cast returning to the office in an almost dystopian nature.
Execution: Shot in Canary Wharf with a small and agile team we created campaign imagery as well as more social focused content which was then used across ecommerce and retail environments.